SEOBook Mahalo and Google

January 26, 2010

So those who havent seen the Black Hat Case Study by Aaron Wall should scoot over there right now.
But you should also see this post by Jason Calacanis.

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Small Business SEO: Search Engine Submission Scam

January 25, 2010

Dear Small Business Owner,
Ref: Paying for Search Engine Submission Service
I do not insist I am the worlds greatest SEO. However I do know a few things about helping small businesses. Note, I dont want your money, I want to save you some.
So lets get something right – you do NOT have to pay for Search [...]

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Microsoft SEO toolkit (and two other resources)

January 25, 2010

Well it seems that Search Engines are giving more and more prominence to helping people do better SEO. I haven’t (yet) personally tried the Microsoft tool kit, but it definitely qualifies as a good free resource. Especially for Small Businesses. To balance the equation, I have also linked below to the Google Guide to SEO, [...]

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Free Copy of Customers Now by David Szetela

January 25, 2010

David Szetela is pretty well known in the SEM field, and his free ebook is a great guide to advertising on the google content network. I highly recommend downloading it (free!) here:  “Profiting From the New Frontier of Content Based Internet Advertising”
Summary Profile on David Szetela:
Online Advertising expert David Szetela founded Clix Marketing in 2003, [...]

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Content Farms – The Who, What and Why

January 24, 2010

The name “Content Farm” kind of describes it perfectly. What a strange concept, isn’t it? Or maybe not. Spammers and BlackHat SEOs have been auto generating low quality content for long tail search engine rankings for a while now. The content farm technique arguably takes this a few steps further by creating better quality (note [...]

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Do I need to know Blackhat SEO?

January 21, 2010

Image source Hex Colours (hat tip SebastianX)
Sometimes it’s important to ask questions that may have answers that you already know. One such question popped in my mind yesterday, which obviously found its way onto twitter:
Ok Question tweeps: As an SEO do you NEED to know “black hat” tactics? Thoughts?
To my surprise I had a phenomenal [...]

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To Follow or Not to Follow: That is the Question

January 18, 2010

Econsultancy recently mass unfollowed over 19K people. This is neither new nor a unique strategy. Maki (doshdosh) did the same a while back. So did Scoble and a host of others. Each have their own reasons, but Econsultancy states:
It is impractical to follow 19,000 people. Too much noise has rendered our @econsultancy Twitter account unusable.
I [...]

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Content? WTF is that Anyway?

January 17, 2010

Ever since I have joined the SEO industry various techniques and ideas tend to be the flavour of the month.  And as we learn more, as we pseudo test more, these ideas evolve over time. Different schools of thought crop up and in fact there aren’t any real agreements about guaranteed routes to killer rankings. [...]

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Small Business Marketing: Creative Thought Processes

January 14, 2010

I often get questions regarding small businesses and how they can get the much needed edge in increasing their web presence. It’s not always easy to answer such a question without much thought. After all, small businesses, by their very definitions have limited budgets and resources available to market. Every penny counts and they have [...]

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Semmy Awards 2010

January 13, 2010

AKA Resolution AKA Only way I will keep this blog updated is with a goal AKA  I haven’t been nominated AKA Posts of 2010 You Shouldnt Miss
It is amazing that another year has gone by.  Infact we are already halfway through the first month of 2010. But the Search industry has grown so much in [...]

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